Gran Turismo Announced New Dunlop Tire Partnership

Polyphony Digital has announced a new partnership with the Dunlop tire brand, making it the official tire partner for both the Gran Turismo World Series and Gran Turismo 7.

Officially, DUNLOP will supply the tires for the Gran Turismo World Series 2025, starting with Round 2 in Berlin. With future upgrades, players can also anticipate DUNLOP being incorporated into Gran Turismo 7, strengthening the connection between virtual racing and real-world motorsport.

Hiroshi Hamada, Sumitomo Rubber Industries, Ltd. Senior Executive Officer said: We at DUNLOP are truly honoured to be part of Gran Turismo, a title that continues to captivate motorsports fans around the world.

Gran Turismo is pioneering new possibilities in motorsports by bridging the real and virtual worlds. Its outstanding technological capabilities, passion, and meticulous attention to detail deeply resonate with our own manufacturing philosophy, and we see great value in this partnership.

For over a century, DUNLOP has been actively involved in motorsports, building a strong track record across racing scenes worldwide. By combining our accumulated experience with cutting-edge simulation technologies, we are driving the development of high-performance and sustainable tyres. Through this partnership, we aim to further enhance the value of the DUNLOP brand and contribute to the future of motorsports.

Gran Turismo Series Producer, Kazunori Yamauchi said: We are very excited to welcome DUNLOP to the Gran Turismo family. As a company with a significant legacy in automotive and motorsport history, DUNLOP continues to demonstrate innovation and competitiveness in the industry.

We look forward to a productive collaboration to engage a new generation of enthusiasts with racing and DUNLOP tyres through the Gran Turismo World Series and franchise.


Official Webpage – www.gran-turismo.com


Gran Turismo Dunlop Partnership